SPIRIT(UAL) MUSINGS
The Oak Crisis: Why Whiskey's Future Depends on Forest Restoration
The heart of great whiskey beats with the life of the American White Oak. But this centuries-old partnership is under an existential threat.
From Field to Flask: Why Sustainable Agriculture is the Future of Whiskey
Healthy soil = Healthier grains = The Best Whiskey Ever.
The Unseen Ingredient: Why Clean Water is Critical to Whiskey
Water isn't just an ingredient in our whiskey—it's the soul of its flavor and the heart of our mission. From the mineral balance that perfects the mash to the purity that defines the finish, clean water is non-negotiable.
Her Agenda: Creating a Sustainable Whiskey Business
Founder and CEO of New Dawn Distilling, Dr. Dawn O’Neal sits down with Her Agenda to talk sustainable whiskey.
Bourbon and Books: The End of the Ocean
For Earth Month we’re reading The End of the Ocean paired with a Bourbon Summer Fruit Smash
Wheated Whiskey vs Wheated Bourbon v Malt Whiskey: What’s the Difference?
So many grains, so little time…
Raising a Glass to Sustainability in the Spirits Industry for Earth Month
As we like to say here at New Dawn, “Say no to bathtub gin, and yes to sustainable practices that will insure quality spirits for years to come.”
Behind the Scenes: The New Dawn of Dr. Dawn
A third party take on the evolution of Dr. Dawn O'Neal into an eco-conscious whiskey maven as told by friend, confidant, and world-renowned disease ecologist and whiskey enthusiast Dr. Barbara Han.
Raise a Glass to Reinvention
Check out Dawn’s conversation with her Professional Coach, LaTresse Snead, of the Bonsai Leadership Group. You'll hear how she identified her super powers, why sustainable business is a deep core value, and how professional coaching can help you find joy.
New Dawn’s Mission for Sustainable Distilling of Bourbon Whiskey
CEO & Founder, Dawn, sat down with Kalin Thomas of Cuisine Noir to talk about how her childhood inspired her commitment to the environment, the broad appeal of premium craft spirits made with sustainability in mind, and why you should pick up a bottle or two this holiday season.
Relish Whisky Magazine Fall 2024
Dr. Dawn O’Neal, the visionary founder and owner of New Dawn Distilling, is redefining the whiskey landscape from her vibrant base in New Orleans.
Podcast: “A New Dawn in Whiskey” with Being Black in Craft
Founder & CEO, Dawn O'Neal joined the Being Black In Craft Media podcast to talk about what inspired her to pursue biology, how her conservation background informs her bourbon business, and a lightning round of pairing bourbon cocktails with books.
The story of New Dawn’s 6-year-old New York Bourbon!
CEO & Founder Dawn O'Neal shares the journey of selecting New Dawn’s 6-year-old bourbon, from tasting through numerous whiskey samples to crafting a unique flavor profile. With a focus on sustainability and creating a bourbon that appeals to both novices and connoisseurs, our final choice stood out for its smooth, rich caramel notes and velvet mouthfeel. Discover the full process and how this exceptional bourbon came to represent our commitment to quality and environmental responsibility.
Podcast: MHW Concept to Commercialization - New Dawn Distilling’s Juneteenth Release with Dawn O’Neal
Founder & CEO, Dawn O'Neal joined the The MHW Mark Podscast to discuss the journey to Juneteenth. #newdawndistilling #themhwmark #Juneteenth2024 #blackwomanowned #sustainablebourbon #graintoglass
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Cocktails
Follow us on social media to get the latest cocktails made with New Dawn or click below to see our full cocktail menu with instructional video.