Holiday Whiskey Shopping 101
Please, I beg of you as a whiskey enthusiast, when you're looking for a special gift for the whiskey lover in your life for the holidays, if you truly want to impress, to show you’ve put in thought and effort, it’s time to look beyond the easily accessible. No shade, okay maybe a little, but if the brand has been around for five years or more and easily found in crowded liquor store aisles, “No, thank you!”
Think about it: if a bottle can be found on every shelf at your local stores, chances are your discerning whiskey lover has already tasted it, unless we're talking about bottles with price tags that belong in a different tax bracket entirely – which, let's be honest, probably aren't on your gift list. We're not talking about allocated bottles that require a secret handshake to acquire, camping out somewhere to procure, or combing the interwebs to even find. Instead, we're talking about the thousands of incredible craft distilleries and brands, many of whom, like New Dawn Distilling, may be found in a few stores here or there but also have robust online stores that can ship across the US.
Craft whiskey brands and distillers are the true innovators in the industry, pushing boundaries and bringing unique flavor profiles to the forefront because we have the flexibility and passion to experiment. Just look at New Dawn’s 6-year old bourbon, offering a rich and complex character that stands out from the crowd, or our 10-year wheated whiskey that provides a depth of flavor unlike any other wheated whiskey that speaks to years of careful aging and expert craftsmanship. These aren't just bottles; they're experiences waiting to be uncorked. These are the bottles that offer a genuinely new experience, something any enthusiast would cherish and get excited about.
This year’s must have stocking stuffer!
And it's not just about the liquid gold! For those who love to showcase their passion, craft brands push the boundaries on our merchandise too. New Dawn offers unique designs, like our stylish “My Girls” T-shirts and sweatshirts (sweatshirt now in full sized and cropped!) and “It’s a New Day” T-shirts and sweatshirts so you can rep the brand in style. For a truly unique stocking stuffer, the Mixologist's tarot deck is a fantastic choice, blending the art of mixology with a touch of the mystical.
This year, skip the predictable and give the gift of discovery and explore the world of craft whiskey – your enthusiast will thank you for it. Yes, you will most likely have to head online to truly impress so PLAN AHEAD! You can also ask your liquor store staff especially if that person is an avid whiskey drinker. And if you’ve been enjoying New Dawn all year - now is the time to spread the word! Gifts for everyone to let them in on the award-winning whiskey you’ve found.
And if you’re looking for deals this holiday season, sign up for our email list where we will be running exclusive offers so everyone you love can get the gift of New Dawn. Let’s not forget, rocks glasses plus a bottle of New Dawn are a wonderful hostess gift!
Frequently Asked Questions (FAQ)
Q: Why should I choose a craft whiskey brand like New Dawn Distilling instead of a more mainstream, easily found brand for a holiday gift?
A: Mainstream brands found on every shelf are likely already familiar to a discerning whiskey enthusiast. Craft distilleries are the industry's true innovators, pushing boundaries with unique flavor profiles and offering an experience the recipient hasn't likely had before. Choosing craft shows you've put in thought and effort to find something truly special and new.
Q: Does "craft whiskey" mean lower quality?
A: Absolutely not. Craft whiskey, especially brands like New Dawn Distilling, focus on expert craftsmanship, careful aging, and high-quality ingredients, often resulting in rich, complex characters that stand out from the crowd. Our 6-year old bourbon and 10-year wheated whiskey are examples of the depth of flavor that comes from this dedication.
Q: Is New Dawn Distilling's whiskey hard to find?
A: While you might find New Dawn in select liquor stores, we also have a robust online store that can ship across the US, making it easy to find and purchase the perfect gift.
Q: I'm worried about shipping delays. How early should I order?
A: Since many impressive craft brands require online shopping, it's essential to PLAN AHEAD! Don't wait until the last minute to shop the discovery and aim to order 10 days to 2 weeks in advance of your event.
Q: Besides whiskey bottles, what other gifts does New Dawn Distilling offer?
A: We offer unique and stylish merchandise for those who love to showcase their passion, including our "My Girls" T-shirts and sweatshirts and "It’s a New Day" apparel. For a fun and unique stocking stuffer, check out the Mixologist's tarot deck. Rocks glasses are also a great complement to a bottle, making an excellent hostess gift.
Q: How can I find out about holiday deals and exclusive offers from New Dawn Distilling?
A: The best way to learn about our exclusive offers and deals is to sign up for our email list! We run special promotions exclusively for our subscribers throughout the holiday season.
Q: The blog post mentions "allocated bottles." Are the bottles discussed, like the 6-year bourbon and 10-year wheated whiskey, highly allocated or hard to acquire?
A: No. We are specifically not talking about allocated bottles that require extreme effort to acquire. We're focusing on incredible craft options that are readily available to purchase, primarily through our online store, to ensure you can actually get the gift you want.
